Browse the Trada Resource Center - Case Studies

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weGift.it – B2C Lead Generation

[CASE STUDY] weGift.it, a consumer-focused social gifting startup, had never run a PPC campaign before, so Trada helped set goals and formulated a plan for the campaign. Their Trada Optimizer team offers the expertise they don't have access to in-house.

Bulk Reef Supply – E-retailer

[CASE STUDY] This specialty aquarium retailer partnered with Trada because they wanted to mitigate the risk and initial outlay of funds that typically come with launching a new solution. The results? A 350% increase in conversion rate, and the company is so happy with the sales Trada drives, they've more than tripled their budget.

Now&Zen – E-retailer

[CASE STUDY] Trada helped this 17-year-old niche retailer reach new markets on a global scale. “We needed a pay-per-click partner that we could trust to market our products the way we would.”

Lazy Day Pools – B2C Lead Generation

[CASE STUDY] By partnering with Trada, the founder of this growing company was able to add 4 PPC experts to his team... without adding overhead. Trada increased CTR by over 700%.

miiCard – B2C Lead Generation

[CASE STUDY] miiCard has an in-house PPC team that was doing well, but they knew they could get better results with some help. Now the in-house team can focus on testing strategy and integrated marketing while their Trada Optimizers work to beat miiCard's goals.

Super D – Large E-Retailer

[CASE STUDY] Super D stocks the world’s largest selection of music, movies and games. The VP of strategy for their consumer brands, Tom, had been burned by agencies and "solutions". Trada cut conversion costs by 50% and Tom finally feels like his goals are aligned with those of his PPC provider.

Pure Fix – E-Retailer

[CASE STUDY] This specialty retailer ships fully-assembled bicycles to consumers. The company's founding team managed AdWords in-house, but found it so time-consuming to manage correctly that they paused the campaign to prevent runaway spend, resulting in inconsistent web sales. Trada handles paid search for them... so now they can focus on other tasks!

My Cuban Store – E-Retailer

[CASE STUDY] This specialty retailer designs and sells Cuban apparel. The entrepreneurial founder once handled AdWords himself, but as his company grew and added products, he couldn't handle the complexity or spare the time.

Tatango – B2B Lead Generation

[CASE STUDY] This text-messaging ads service for small businesses knew they needed to do PPC, but they didn't have the time or expertise. Trada increased conversion rate from 3% to 9%!

Guidebook – B2B Lead Generation

[CASE STUDY] Guidebook is an app for businesses that helps them map physical spaces. Their marketing director went from spending 15 hours/week managing their AdWords campaign to 15 minutes/week with Trada.