Earn Money Optimizing Online Advertising Campaigns
Trada is the world’s first and only crowdsourced online advertising services marketplace, where a community of more than 2,000 paid search experts – Optimizers – work on online advertising campaigns for advertisers and are paid on their performance. Here’s how it works:
Sign up to join the Trada community.
We collect some basic information before you can join the Trada Marketplace to make sure you’re a real person and understand online advertising best practices. Once you pass our short certification exam, you’ll be redirected to a page where you can create a password. You’ll then receive a confirmation email giving you access to the Marketplace.
Choose your campaigns.
On our campaign join screen, you can peruse the available campaigns by vertical, budget, and other criteria. You’ll read about the campaign’s goals and determine which ones look interesting to you. Every new Optimizer starts out as a Level 1 Optimizer. This means that you can join a maximum of five campaigns. When you show Trada that you can be successful, meet advertisers’ goals, and play nice in the system, you’ll level up – which means more access, more opportunity, and more earnings!
Build your campaigns.
Working as an Optimizer in Trada is just like working in AdWords – but it feeds into the Search Alliance and Facebook, too. You research the website, create your strategy for the campaign, build ad groups and write ads, and enter keywords and bid prices. All the things you’d do working on a campaign in AdWords or Search Alliance applications. For Facebook Ads you’ll also include images created by Trada Creatives. Trada aggregates the ad groups, keywords and ads created by Optimizers working on the campaign and sends them to Google, Yahoo/Bing and Facebook accounts we’ve created for the advertiser, where they begin running.
Clicks and conversions are generated, and you earn money!
Here’s how you get paid: each advertiser has certain campaign goals for price per click and per conversion. For example, the Big Red Scarves campaign may have a click price goal of $1.00, and $10.00 for each conversion (for them, it’s a scarf sale). If your superior optimization skills get a click for $0.80 or a sale for $9.00, you make money. The money you earn is the difference between the advertiser’s goal price and your realized click or conversion price. Trada keeps 25% of your earnings as a fee to work in the marketplace we’ve built, and in Facebook Ads, Creatives get part of the percentage for their contribution, too.
It’s really that simple.
You can work as much as you want – from anywhere. Our Optimizers live all over the world.
Profiled Optimizer: