Ask a PPC Expert

3 Basic PPC Questions Answered

Let’s talk about the basics for a minute. We field a lot of questions about paid search, and today we’ll answer some of the most frequently asked questions about PPC. Can I bid on my competitor’s brand name keywords? The short answer is “Yes, you can.” In days past, it was considered taboo to bid […]

Trada Optimizer Spotlight: Michael Jelley

Trada Optimizer Spotlight: Michael Jelley

 Trada’s community of Optimizers is a great source of pride for us. We have worked hard to build a community  with varied interests and expertise in order to make our marketplace the best option for advertisers looking to do paid search. It’s Optimizers like Michael Jelley that keep our business going and make Trada what […]

Trada Optimizer Spotlight: Dan Peterson

Trada Optimizer Spotlight: Dan Peterson

At Trada, there are many factors that play into what makes a great Optimizer. Of course you have to be an expert at paid search, but it’s those who go above and beyond that catch our eye. Dan Peterson is one such Optimizer. Not only is Dan doing awesome work on Campaigns, he was also […]