Breakfast Rules

Recently Mark Suster wrote a great post on how to use people’s time wisely. I could not agree more. As anyone in Boulder will tell you, the best thing about Boulder is the humility of its community. Everyone is open to meeting anyone else. It’s one of the things I love the most about being [...]

Two Simple Keyword Bidding Strategies

One of the great things about Trada is that we see optimizers taking lots of different strategies with their paid search work. While there are some guidelines, there is much debate about the best way to do things in PPC. Everything from ad group structure, how many keywords per ad group you should have, and [...]

Trada Presents CodeSpace

Today I am very pleased to announce that Trada will be opening CodeSpace, a free co-working space dedicated to startup developers and software engineers. CodeSpace will be located in Trada’s downtown Boulder office space, and we’ll have more than 3,000 sq ft of space dedicated to CodeSpace companies and friends. We plan to open CodeSpace [...]